We believe that a website without goals and strategy is largely not up to the task of achieving your needs. If you don't know or haven't thought about where you are going with your website... then it is highly unlikely we can get you there.

That's why we collaborate carefully with you, on custom website work, to make sure we have a comprehensive strategy that addresses:

• Short, mid and long-term goals for your business and for your website
• Current and potential online markets
• Customer profiles and goals 
• Competitive analysis (profiles, positioning and apparent web strategy)
• Website functionality requirements / wish list
• Collateral channel materials and plans (i.e., integrating the marketing mix)
• Testing and feedback needs and audiences
• Schedules & budgets